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because of marketing videos and 96% of people have turned to explainer videos to learn about different products and services. because of marketing videos and 96% of people have turned to explainer videos to learn about different products and services.Video is equally effective at driving conversions, with 84% of surveyed Australia Mobile Number Database marketers saying they've generated leads with video marketing. It's safe to say that video's importance to consumers will only increase in the coming years. It serves as a tool that helps customers make buying decisions. Video marketing tip: Show your products or services in action People browsing the web don't have the opportunity to see you in Australia Mobile Number Database person or test your products before making a purchase, so you need to give them that with video.
You can: Prove that your products work: Record your products being used by your team Australia Mobile Number Database or your customers in a natural setting Give people a behind-the-scenes view: Get footage of your team while they're working Now you should have a better understanding of the importance of video marketing. But what trends Australia Mobile Number Database will shape the video landscape in 2021 and beyond? 2 key video trends in 2021 For a full explanation of current video trends, check out our blog post (and video) on that topic. 1. Mobile video We always have Australia Mobile Number Database our phones nearby for the next Instagrammable moment.
But we also love to watch videos using our phones. In fact, we're 1.5 times more likely to view videos using our phones. When planning your mobile marketing videos, keep in mind that users will likely be watching them from a small screen, which means you should: Keep video graphics simple for less clutter Use Australia Mobile Number Database minimal text for easy reading Make videos easily shareable Consider vertical or square video depending on the platform Add captions for users who watch without audio 2. DIY videos You don't need to hire a film crew to produce a great video. All you need is a great idea and a phone with video recording capabilities. And maybe some good lighting, too. Phone cameras have evolved rapidly,
You can: Prove that your products work: Record your products being used by your team Australia Mobile Number Database or your customers in a natural setting Give people a behind-the-scenes view: Get footage of your team while they're working Now you should have a better understanding of the importance of video marketing. But what trends Australia Mobile Number Database will shape the video landscape in 2021 and beyond? 2 key video trends in 2021 For a full explanation of current video trends, check out our blog post (and video) on that topic. 1. Mobile video We always have Australia Mobile Number Database our phones nearby for the next Instagrammable moment.
But we also love to watch videos using our phones. In fact, we're 1.5 times more likely to view videos using our phones. When planning your mobile marketing videos, keep in mind that users will likely be watching them from a small screen, which means you should: Keep video graphics simple for less clutter Use Australia Mobile Number Database minimal text for easy reading Make videos easily shareable Consider vertical or square video depending on the platform Add captions for users who watch without audio 2. DIY videos You don't need to hire a film crew to produce a great video. All you need is a great idea and a phone with video recording capabilities. And maybe some good lighting, too. Phone cameras have evolved rapidly,